Piperlime plans to offer mens apparel

Piperlime plans to offer men's apparel

US online retailer Piperlime today (17 August) announced it will begin offering men's apparel on the site.

The Gap Inc. owned e-commerce operator has said that it will offer an edited assortment of a number of established brands including 7 for All Mankind, Ben Sherman, Converse Black Canvas, Diesel, RVCA, G-Star, Joe's Jeans, Lacoste, Levi's Made & Crafted and Original Penguin.

Piperlime will offer around 35 brands at launch, with the range to focus on premium denim. It will also offer shirts, knits, pants and outerwear from a number of designer and emerging brands.

"We are excited to bring our edited point-of-view to men's apparel. Offered up in a clean, uncluttered presentation with the right amount of attitude and style advice, Piperlime will become a compelling destination for men as well as for women shopping for their guy," said Jennifer Gosselin, general manager of Piperlime.