Leather goods producer Principe SpA is to launch an accessories chain called Less is more in partnership with design company Gruppo Trenta.

The chain will consist of multi-brand stores selling Principe's accessories ranges, as well as lines from Cerruti 1881, Sixty SpA's Energie bran, and Fornarina, which will all be made by Principe under licence deals.

Principe will launch the first Less is more shop-in-shop in Milan's Malpensa airport in December and will look to expand the chain into the Middle East, eastern Europe and Asia.