European footwear brand Camper has invested in retail planning software to support its growth as it continues to expand both online and internationally.

The tool from TXT e-solutions will help support the increased complexity of merchandise, assortment, allocation and purchase planning across all products and geographies.

Camper operates over 300 own-brand stores, and also sells a wide range of shoes online and through 4,000 authorised points of sale in more than 50 different countries,

"Previously, each buyer tended to work relying on different spreadsheets for planning," explained Sito Luis Salas, chief operating officer at Camper.

The software will help Camper improve its planning capabilities for each market, including specific tools for strategic planning, store and merchandise planning, collection and assortment strategy, assortment planning, pre-season forecasting, as well as initial allocation and purchase, open to buy, in-season control and reporting.

Not only does it help standardise all these processes through a collaborative workflow, but it should also provide better visibility across the entire organisation.