Lands' End Inc has found a new way of ensuring that customers receive the best gift wrap service possible despite shortages in holiday workers signing up with retailers.

The catalogue company has taken on a team of retirees who live near to the factory to wrap, pack and add Christmas decoration to all orders that they receive.

Many of the new recruits are no strangers to the Lands' End warehouse as most of them retired from the firm and are enjoying the chance to get back on the work floor with their ex-colleagues.

Lands' End hasn't held back on the benefits either, as all workers receive year-round access to fitness equipment and classes like water aerobics at the company's activity centre, as well as partaking in various bonus schemes and discounts on the company products.