Shop Direct Group, the UK catalogue and online retailer which operates the Littlewoods, Very and Isme businesses, has appointed Karl Doyle, former M&S trading director of kidswear, as group product director.

Doyle will join the Shop Direct after Easter, a spokesperson for the company told just-style today (20 March). He will also sit on the executive board and report to CEO Alex Baldock.

It was revealed in September that Doyle would be stepping down from his position at retailer M&S. 

Shop Direct posted strong Christmas sales at the beginning of the year - but remained cautious in its outlook. For the six weeks to 29 December, total sales excluding VAT were up 5% on the same period last year.