• Stella McCartney is to take full control of her eponymous British luxury fashion brand.
  • She is buy back a 50% stake held by French luxury goods group Kering. 
  • McCartney will remain a board member of the Kering Foundation, which is dedicated to stopping violence against women and improving women's lives.

British designer Stella McCartney is to take sole ownership of her eponymous luxury fashion brand, buying back the 50% stake held by French luxury goods group Kering.

In a joint announcement yesterday (28 March), Kering and Stella McCartney said they have entered into an agreement for the sale and purchase of Kering's stake in a move that will see McCartney become the sole owner of her brand in its entirety. 

The statement confirmed collaboration between the two will continue over time with the aim of guaranteeing a smooth transition in order to minimise disruptions and maintain the brand's momentum in the market.

"It is the right time for Stella to move to the next stage," said François-Henri Pinault, chairman and CEO of Kering. "Kering is a luxury group that empowers creative minds and helps disruptive ideas become reality. I am extremely proud of what Kering and Stella McCartney have accomplished together since 2001. I would like to thank Stella and her team wholeheartedly for everything they have brought to Kering - far beyond business."

McCartney will remain a board member of the Kering Foundation, which is dedicated to stopping violence against women and improving women's lives. She will also continue to collaborate closely with Kering in the field of sustainable fashion. 

"It is the right moment to acquire the full control of the company bearing my name," McCartney said. "This opportunity represents a crucial patrimonial decision for me. I am extremely grateful to Francois-Henri Pinault and his family and everyone at the Kering group for everything we have built together in the last 17 years. I look forward to the next chapter of my life and what this brand and our team can achieve in the future."