Specialty apparel retailer The Wet Seal Inc said on Thursday it expects second quarter earnings to fall short of its target and sees a fall in July same-store sales because of lower sales in Texas and Florida.

The California-based operator of more than 1,100 stores said it now expects earnings per share 12-14 cents compared to 2001 second quarter earnings of 12 cents a share which reflects adjustments resulting from subsequent stock splits.

Wet Seal said last month’s same-store sales will fall in the mid-single digits as its Florida outlets did not repeat a no-sales tax promotion and the Texas stores suffered from a later "back to school" period.

In July, the chain said same-store sales grew 6.4 per cent in the first nine weeks of the quarter and total sales jumped 12.1 per cent to $91.3 million.