On Running invests in Centric field testing mobile app
30 November 2016 | News | Source: Beth Wright
Swiss running shoe company On Running has invested in a field testing mobile app to drive product innovation and performance.
The company has selected the app from product lifecycle management (PLM) solution provider Centric Software which was designed to help apparel and footwear companies track the usage and performance of prototypes and samples.
Developed in June of this year, the app works seamlessly with Centric's PLM platform or can be used as a stand-alone solution.
Founded in Zurich in 2010, On Running engineers, designs and delivers running shoes that offer both a cushioned landing and a firm take off.
With the shoe now available in over 2,400 specialist running stores in over 50 countries and additional entities in the US and Yokohama in Japan, the company is experiencing what it calls "incredible growth" and was looking for a way to optimise its field testing process to ensure only the best quality products reach market.
"Centric's Field Testing App will help us to manage the increased complexity in our business and streamline our testing process and collaboration with some of the world's greatest athletes, who are working together with us to create the best product possible," says Olivier Bernhard, owner and founder of On Running.
Meanwhile Chris Groves, president and CEO of Centric Software, adds it is an "honour to partner with such an exciting and revolutionary company".