Slip-resistant footwear firm Shoes For Crews (SFC) has successfully implemented a new product lifecycle management (PLM) solution a month ahead of schedule in a bid to help manage company growth.

SFC has selected Centric PLM to provide a solid foundation during a time of growth and development. The rollout was completed on budget and one month ahead of schedule, just in time to support the complete relaunch of the Shoes For Crews brand in April.

"Shoes For Crews has gone through a total transformation in the past year," explains president, CEO and chief innovation officer Stuart Jenkins. "Our new product development team has been working extremely hard to produce a completely new collection of 77 styles that reflect a workforce that now includes more young people and women than ever before. Safety shoes and boots don't have to be hard, heavy and ugly to be effective. They can be comfortable, lightweight and stylish, and the PLM solution helped us to design great, commercial shoes."

To support this period of product development and design, Shoes For Crews said it needed a flexible and user-friendly PLM solution that could handle data effectively.

Earlier this year, SFC named Timberland veteran, Jim O'Connor, as vice president and general manager of its Industrial business.

Shoes For Crews taps Timberland veteran O'Connor