Accessory designer and distributor Brandwell Limited has implemented the Protex business management solution from Datel to help gain better visibility and control over its overseas production process.

Brandwell designs, imports and distributes goods such as handbags, shoes, hosiery and underwear which are designed at the company’s head office in Dublin and sourced from Hong Kong, India, Spain and other European countries.

The company has completed the implementation of a 30-user Protex ERP system across the business covering product lifecycle management, costing, source order management, critical path management, sales order processing, finished goods, inventory management, distribution and customer relationship management.

Deirdre Mackey, Brandwell said: “At Brandwell we have a mix of customer order methods including make-to-order, make-to-stock along with franchise and agent ordering.

“This array of order methods adds complexity to many of our processes for example pricing, sourcing and invoicing.”

She added that the company has now been able to simplify its business and enhance accuracy of data as it is all done on system – including reducing the time to set-up a product, accurate costing, and improving the visibility of what is happening in the supply chain.