Consulting and research firm CIMdata, Inc. announces its 2009 PLM Vendor Forum schedule and program. These international one-day events will be held in Ann Arbor, Michigan, USA on March 25th, in Stuttgart, Germany on April 2nd, and in Tokyo, Japan on April 8th, 2009.

CIMdata’s 2009 PLM Vendor Forum will provide an insightful view of the impact of the current economic climate and trends on Product Lifecycle Management (PLM) solution suppliers competing in an increasingly challenging market. As always, CIMdata’s perspective on the state and trends of the current and future PLM market will be reviewed in detail, as well as the first public exposure to CIMdata’s perspective on 2008 PLM market results—including our extensive analysis and forecasts regarding market growth across PLM domains, industries, and regions, and the performance (revenue and market share analysis) of leading PLM providers. Participants in CIMdata’s PLM Vendor Forum should expect to gain a solid understanding of the current PLM market situation, dynamics that are impacting it, and expectations for its continued evolution. In addition, attendees will have the opportunity to gain further insights into opportunities and approaches they can use to navigate the PLM market environment during these current uncertain economic times. For detailed agenda and registration information, go to CIMdata 2009 Vendor Forum.

According to Mr. Ken Amann, CIMdata Director of Research, “It is critical for companies of all industries and sizes to not lose sight of the high-priority strategies and tactics that are required to position themselves for the future.” He added that an economic downturn is not a new phenomenon. Economic cycles have long been a fact of business life and have been successfully addressed by companies in many different industries. Mr. Amann said, “A downturn in the economic climate doesn’t change the fact that companies need to be more efficient and innovative. In fact, CIMdata would argue that effective PLM strategies are even more critical during uncertain economic times.” The key to success, argued Mr. Amann, is often based on what companies prioritize and establish during stressful times to both survive and effectively position themselves for the market growth periods that will follow. This is of course not only true for companies that implement PLM, but also for suppliers of PLM enabling solutions. Mr. Amann noted that periods of economic uncertainty in the global market usually bring both challenges and opportunities. “Positioning in these times is critical and requires the proper balancing of corporate restraint in some areas along with the willingness to expand resources and expenditures in others.”