Centric Software, a leading provider of product lifecycle management (PLM) software for apparel, luxury goods and consumer goods companies, has become the PLM system provider to Build-A-Bear Workshop®.

Build-A-Bear Workshop purchased the Product Specification, Product Sourcing, Calendar Management, Line Planning, Quality Management and Material Management modules of the Centric 8 PLM system. Build-A-Bear Workshop also will implement Centric's mobile apps and the Enterprise Connectivity module to integrate Centric 8 data with the company's enterprise resource planning (ERP) system.

Decrease time to market, improve margins
At Build-A-Bear Workshop, the Centric PLM software will replace a spreadsheet-driven system, according to Shari Stout, Build-A-Bear Workshop's director of quality assurance and sourcing. Approximately 100 internal staff, managers and suppliers will use the Centric 8 suite.

"The Centric PLM software will improve visibility of products through the development lifecycle-especially the clothing and accessories that customers use to dress their stuffed animals," says Stout. "Centric 8 will eliminate processing delays, and improve progress tracking and communication with our franchisees and worldwide supply chain."

For a company in which trends are the major drivers, market demand shapes product development cycles that are days and weeks long vs. months or longer. Speed, efficiency and streamlined processes are critical. "From improved sourcing to reduced manual data entry, the implementation of Centric's PLM system will fuel the company's growth and market presence," says Stout.

Build-A-Bear Workshop selected Centric after a thorough market search and evaluation against strong competitors. The company cites Centric's professionalism, domain expertise and out-of-the-box functionality in its decision. "We can install the product right out of the box, and have virtually all of the functionality we need immediately," says Stout, "Within a few days of fine tuning, we can be up and running."

"Centric 8 will help Build-A-Bear Workshop meet its objectives, including bringing on-trend products to market faster and more accurately than ever to meet the demands of its young clientele," says Chris Groves, Centric CEO. "Our Agile DeploymentSM methodology that delivers rapid return on investment for fast-growth clients like Build-A-Bear Workshop was an important factor in the company's selection of Centric as its PLM provider," he explains. "And for the Centric team, partnering with a company whose mission is to bring an American icon-the teddy bear-to life is exciting."