Children's sleepwear manufacturer American Marketing Enterprises Inc (AME) has implemented Yunique Solutions’ PLMOn product lifecycle solution across the design, product development, licensing, sales and production teams in its Manhattan headquarters.

As a replacement to the company’s five year old product development system, the 40-user solution includes both Mac and PC users.

It has allowed the company to not only establish a central repository of its designs, but to gain greater visibility and improve tracking and reporting of the overall product lifecycle.

Mark Cuocolo, director of product development, adds: “We have already cut our pre-costing time in half and expect to gain even more strategic benefits.

“It is helping us to decrease our development time, streamline business processes, reduce overhead costs, and make other improvements in our operations.”

American Marketing Enterprises produces sleepwear and loungewear for a number of brand owners including Marvel Enterprises Inc, The Walt Disney Company and Nickelodeon which it sells to giant retailers such as Wal-Mart, Target and Kohl's.