New features and a standardised interface between its Fashion PLM tool and full M3 Enterprise Management System are among the latest updates to Lawson’s product lifecycle management (PLM) solution.

The enhancements are specifically aimed at the fashion industry, and are based on customer feedback on key business challenges, Lawson says.

Covering the Storyboard, Line Optimizer, Product Manager, Fabric & Trim, and Source modules, they include added ease-of-use features such as new “select-all” boxes on pages where actions can be performed against multiple items.

There are also quick copy buttons to repeat information such as colourways, sizes and quantities required in product sample requests, and a keyword search in the application’s Point of Measure dictionary for easier administration.

A standard interface between Lawson Fashion PLM and the Lawson M3 Enterprise Management system enables styles created in Lawson Fashion PLM to be transferred into the Lawson M3 Enterprise Management system for sourcing and production.

“Fashion companies need to look for integrated technology solutions to help solve a wider range of business challenges,” explains Frédéric Champalbert, general manager, Fashion, for Lawson.

“We think of this as ‘holistic PLM,’ which links processes from creative concept through design, product development, planning sourcing and production – even through to delivery to the retail outlet.

“It’s about better managing the entire lifecycle of each product.”