US: Tommy Bahama selects PLM to optimise supply chain
7 December 2011 | News | Source: Leonie Barrie
Lifestyle clothing company Tommy Bahama has selected PTC FlexPLM Product Lifecycle Management (PLM) software to help improve supply chain collaboration and reduce product development time as it grows its global business.
"Changes in the global market, consumer behaviours and mobility have had a major impact on the retail industry," said Doug Wood, president and COO of the Tommy Bahama Group. "At Tommy Bahama, we have recognised that successfully adapting to those trends requires an optimised supply chain."
PTC's Windchill-based enterprise PLM solution offers a web-based platform that provides line planning, specification management, merchandising, and other capabilities for managing the complete product lifecycle.
For Tommy Bahama, PTC has partnered with NetIdeas to deliver FlexPLM as a cloud hosted solution.
The brand offers men's and women's sportswear, denim, swimwear, accessories and home furnishings at retail and resort locations around the world, and operates 94 Tommy Bahama retail stores.