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Decathlon rolls out marketing strategy in UK

18 October 2018 | Beth Wright

Global sporting goods retailer Decathlon has invested in new software to drive its pricing strategy in the UK as it gears up to open more than 300 stores in the country over the next ten years.... read more

Decathlon streamlining with RFID deployment

20 December 2016 | Michelle Russell

French sporting goods retailer Decathlon has expanded its use of RFID labelling to around 85% of its own-brand product line as part of plans to streamline and improve tracking. ... read more