Blog: Leonie BarrieBritons wimp out of bikini record

Leonie Barrie | 3 August 2009

In most countries August would be a sure-bet for wearing bikinis on the beach, but perhaps asking thousands of Brits to do so in a typically overcast summer is just plain unrealistic.

A brisk Southend beach yesterday played host to an attempt to break the world record for the largest ever swimsuit shoot. 

However, according to this article in The Times newspaper, instead of the 1,923 bikini-clad women needed to break the Guinness World Record, a meagre 42 turned out.

The failed challenge - previously set on Riviera central beach in Sochi, Russia - was blamed on the anticipated threat of miserable weather. 

Although the organisers admitted their disappointment, they were not deterred and have made plans to attempt the world record next year, this time including men in bikini bottoms to improve their chances. 

However, the bar will again be raised by Sochi organisers who are expecting to assemble 2,014 before the 2014 winter Olympics.

By Becky Pile.


BLOG

Hong Kong sustainability scoop

We led on just-style last week with a world exclusive scoop on a number of new projects being unveiled in Hong Kong next month – including the first mill being set up in the territory in more than hal...

BLOG

Spotlight on Central America sourcing

A worsening political and social crisis in Nicaragua is having a spillover effect in Central America, where the spectre of rising violence in Guatemala and El Salvador is threatening to undermine appa...

BLOG

Trump trade war may hit garment prices

With US president Donald Trump now threatening to impose tariffs on all US$500bn of goods imported from China, the upcoming trade war will undoubtedly hit garments. But replacing China means replacing...

BLOG

New re:source online strategic planning tool launched

Today marks an exciting milestone in just-style’s nearly 20-year history, with the official launch of our new re:source online strategic planning tool....

just-style homepage



Forgot your password?