Blog: Champagne is the new nude

Joe Ayling | 24 May 2010

The description of garments as being 'nude' is facing the scrapheap as designers realise it simply doesn't do the job.

The phrase, commonly used to describe the Champagne colour often used for dresses, obviously only appears as 'nude' on just a few skin colours, and is therefore racially-biased.

However, it took the exposure of Michelle Obama's latest frock - described by designers as nude - to show that when worn by an African American, the dress is clearly not nude.

The matter has raised the attention of international press, and could prompt a change in terminology.

As the debate unfolds, and whether use of the word ends up being termed racist or not, one certainty is that the word Champagne does a far better job.

You can't, for instance, have a colour, like nude, that by definition changes colour depending on who wears it.

Although this might not prove to be her grandest achievement in Washington, with very little intention the first lady has certainly opened people's eyes a little wider.


BLOG

Slowing economic growth weighs on 2020 sentiment

As we move into the final month of the year, it’s not surprising that anxiety and concern appears to be the prevailing mood across the fashion sector for 2020. A new report offers the ten trends set t...

BLOG

Sustainability is fast fashion’s Achilles heel

Two aspects of sustainability – environmental impact and worker well-being – are often buried under greenwashed marketing and feel-good statistics; the seeds of where fast fashion's demise have taken ...

BLOG

Vietnam's textile-garment plan hits hurdles

domestically-made textile inputs remains a major problem that continues to hinder clothing manufacturers in the country....

BLOG

Levi Strauss leads on green supply chain in China

Sustainability remains top of mind for the industry with Levi Strauss, Adidas and C&A ranked amongst the leading brands to have made progress in environmental supply chain management in China over the...

just-style homepage



Forgot your password?