Blog: High hopes as new M&S clothing ranges hit stores

Petah Marian | 24 July 2013

Tomorrow (25 July) is set to be a big day for Marks and Spencer as its eagerly- anticipated clothing collection begins to hit stores.

Much is riding on the new range, the first under the new general merchandise management team, which is working to turnaround the category after eight quarters of decline.

While shareholders have high hopes for the line, company management is keen to play down expectations that this one collection will turn around its fortunes in women's wear.

Speaking to journalists alongside the collection's launch in May, general merchandise manager John Dixon said the clothing business can be described as either a juggernaut or an oil tanker, and that improvement will come incrementally rather than all at once.

The collection will start to hit stores tomorrow, with a full launch and advertising push in September.


BLOG

Trump trade probe could have costs for cotton

An International Trade Commission hearing got underway last week as part of the Trump administration's probe into China's intellectual property practices under Section 301 of the 1974 Trade Act. The a...

BLOG

Stop negotiating and bring in the engineers

Surviving in a declining market is the biggest challenge for discount/mass-market retailers and suppliers of commodity products such as basic T-shirts, hoodies or cotton men's shirts – which is why it...

BLOG

The implications of buyer purchasing practices

New research has delved into one relatively underexplored aspect of global supply chains: how buyer purchasing practices impact wages and working conditions....

BLOG

just-style readership survey 2017 – Final reminder

We’re currently carrying out a survey to get a better understanding of the issues that matter the most to our readers, and how we can better serve you in the future. ...

just-style homepage



Forgot your password?