Blog: Lululemon criticised over plus-size comments

Katie Smith | 18 November 2013

Lululemon is being urged to make clothing for plus-size women

Lululemon is being urged to make clothing for plus-size women

First Abercrombie & Fitch and now Canada's Lululemon Athletica.

Back in May, A&F's CEO Mike Jeffries came under fire over the retailer's lack of plus-sized clothing - and comments including: "We go after the attractive all-American kid."

Now the yoga wear brand's founder Chip Wilson has been criticised for his comments about women's bodies.

In a television interview last week, Wilson suggested Lululemon yoga pants do not work for some women's bodies, and that piling can occur from rubbing at the thighs. 

Wilson then issued an apology, saying he was really sad for the repercussions of his actions.

An online petition, which has over 7,000 supporters, is now calling for Lululemon to produce fitness clothing for larger women, after it pointed out the brand's products are only available up to size 12.

"If Lululemon is really a brand for women who are pursuing health and wellness, shouldn't Lululemon clothes be made in sizes larger than the average, too?" the petition asks.

Earlier this month the company faced fresh complaints about the quality of its products, eight months after it was forced to pull a line of black Luon trousers from its stores after the fabric was found to be see-through. The latest complaints related to piling on the brand's Grove Pants.

BLOG

The disruption of digitisation

There's currently a lot of talk about how the digitisation of key processes along the clothing supply chain can bring benefits ranging from faster decision-making to improved efficiency, transparency ...

BLOG

US retailers stock up amid tariff threat

Apparel imports into the US took a tumble in March, with double-digit declines from three of the top ten supplier countries. While the results reflect Lunar New Year factory shutdowns in Asia, China –...

BLOG

Uncertain times should spur innovation

The uncertainty of potential tariffs affecting the clothing and textile sector – and a Trump administration that appears poised to levy more of them – continue to loom large over the apparel and footw...

NEWS

KappAhl latest to join Sustainable Apparel Coalition

Swedish fashion chain KappAhl is to become a member of the Sustainable Apparel Coalition (SAC) and will use the group's Higg Index sustainability measurement tool to help drive environmental and socia...

BLOG

How Bangladesh has moved from "basket case" to bellwether

The fifth anniversary of the collapse of the Rana Plaza factory building in Bangladesh dominated coverage on just-style last week....

just-style homepage



Forgot your password?