Blog: Lululemon criticised over plus-size comments

Katie Smith | 18 November 2013

Lululemon is being urged to make clothing for plus-size women

Lululemon is being urged to make clothing for plus-size women

First Abercrombie & Fitch and now Canada's Lululemon Athletica.

Back in May, A&F's CEO Mike Jeffries came under fire over the retailer's lack of plus-sized clothing - and comments including: "We go after the attractive all-American kid."

Now the yoga wear brand's founder Chip Wilson has been criticised for his comments about women's bodies.

In a television interview last week, Wilson suggested Lululemon yoga pants do not work for some women's bodies, and that piling can occur from rubbing at the thighs. 

Wilson then issued an apology, saying he was really sad for the repercussions of his actions.

An online petition, which has over 7,000 supporters, is now calling for Lululemon to produce fitness clothing for larger women, after it pointed out the brand's products are only available up to size 12.

"If Lululemon is really a brand for women who are pursuing health and wellness, shouldn't Lululemon clothes be made in sizes larger than the average, too?" the petition asks.

Earlier this month the company faced fresh complaints about the quality of its products, eight months after it was forced to pull a line of black Luon trousers from its stores after the fabric was found to be see-through. The latest complaints related to piling on the brand's Grove Pants.

BLOG

UN sets new Fashion Industry Charter for Climate Action

43 leading fashion brands, retailers and suppliers – including Adidas, Burberry, Gap Inc, H&M Group, Inditex, Kering, Levi Strauss & Co, and PVH Corp – are backing the UN’s new Fashion Industry Charte...

NEWS

Global Brands reshuffles execs to support strategic vision

Hong Kong based Global Brands Group - which designs and develops products under a range of owned and licensed brands, such as Calvin Klein, Juicy Couture, AllSaints and Jones New York - has unveiled a...

BLOG

Regional supply chains shape up

Regional patterns in world textile and apparel trade are becoming increasingly important, according to an analysis using data from the re:source by just-style sourcing tool. The trend reflects both th...

BLOG

US-China trade spat spurs sourcing shifts

The coming change of control of the House of Representatives following the US mid-term elections will probably do little to stop the escalating tariff disputes between the US and China, the American f...

BLOG

Apparel makers - Let's get virtual

The Virtual Reality market is becoming a bit of a big deal. According to recent forecasts from DigiCapital, the global VR market value could surpass $120bn by 2020. And, as consumers are demanding mor...

just-style homepage



Forgot your password?