Blog: Leonie BarrieMore chic than geek?

Leonie Barrie | 31 October 2003

To me, the humble laptop bag is nothing more than a functional carrier, a bog-standard black case that helps transport my computer and all its associated paraphernalia from A to B without damaging it along the way. In fact, I have to confess I rarely give it a second thought except, perhaps, to curse the fact that it’s so heavy! But apparently I’m missing the point. According to a press release from Intel that dropped onto my desk this-morning, its new line of laptop bags created by Givenchy designer Julien Macdonald are, in fact, 'luxury handbags for the 21st century.' Well, I stand corrected! Without a trace of irony, the story goes on to inform me that: "Today's successful women aren't usually interested in how technology works, they are interested in how it enhances their life. The Julien Macdonald laptop bag for Intel is designed to match the new type of laptop enabled by Intel Centrino mobile technology and the women that use it: smart, chic and connected.” And just a snip at £400. Perhaps the most appealing thing is that profits are to be donated to charity.

BLOG

Trump spares textile machinery in tariff spat

Hundreds of US imports from China will be hit with an additional 25% tariff from next month – but to the relief of the US textile, apparel and footwear industry, most of the equipment used in the dome...

BLOG

Esquel's eco-friendly manufacturing complex

Hong Kong-based Esquel Group, the world's largest woven shirt maker, has been bedding-in operations at a ground-breaking new $313.3m eco-friendly manufacturing complex in southern China....

BLOG

Tariffs back at top of Trump's trade agenda

Tariffs soared back to the top of Trump's trade agenda last week, with the imposition of punitive tariffs on imports of steel and aluminium, and plans to proceed with an additional 25% tariff on impor...

BLOG

Digitalisation goalposts constantly evolving

The debate and discussion around digitalisation continues to top the apparel industry’s agenda – but as Spencer Fung, group CEO of Li & Fung explains, the goalposts are constantly evolving....

just-style homepage



Forgot your password?