Blog: Leonie BarriePing pong pandemonium

Leonie Barrie | 7 March 2008

Is the world of ping pong (or table tennis as you might prefer to call it) about to be thrown into turmoil? ‘Chinese shoe maker sponsors US Ping Pong Team’ was the eye-catching headline on this Business Week ‘Eye on Asia’ blog:

“Talk about putting a new twist on ping-pong diplomacy. Chinese sports apparel and shoemaker Li-Ning has agreed to sponsor the US National Table Tennis Team for the next five years. That means American players will be dressed in Chinese-made sports garb at this year’s Beijing Summer Olympics. This is definitely a first. Never before has a Chinese company sponsored a US national sports team.”


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