Blog: Michelle RussellSkechers pushes Adidas off US No.2 spot

Michelle Russell | 19 May 2015

It seems Adidas has been caught napping after Skechers passed the German sporting giant to take its second place in the sports footwear market in the US.

Accounting for 5% of the market, Skechers has pushed Adidas into third place at 4.6%. According to the Wall Street Journal, Nike and the Jordan brand retain the joint number one position with a combined 62% share of the US sports footwear market.

Skechers posted another quarter of record revenues last month, with net profit nearly doubling on last year’s first-quarter.

The fast-growing footwear business said continued strong demand for lifestyle, performance and children’s footwear had driven gains in the first three months of 2015.

Zacks Equity Research said in a note to investors: “Skechers has been gaining momentum following its impressive first-quarter 2015 performance. Shares of this designer, developer, marketer, and distributor of footwear have surged roughly 31% since 22 April, when the company announced its results. We believe that the company's strong fundamentals are capable of providing further impetus to the stock.”

Sectors: Footwear

Companies: Skechers, Nike

BLOG

Hong Kong sustainability scoop

We led on just-style last week with a world exclusive scoop on a number of new projects being unveiled in Hong Kong next month – including the first mill being set up in the territory in more than hal...

BLOG

Spotlight on Central America sourcing

A worsening political and social crisis in Nicaragua is having a spillover effect in Central America, where the spectre of rising violence in Guatemala and El Salvador is threatening to undermine appa...

BLOG

Trump trade war may hit garment prices

With US president Donald Trump now threatening to impose tariffs on all US$500bn of goods imported from China, the upcoming trade war will undoubtedly hit garments. But replacing China means replacing...

BLOG

New re:source online strategic planning tool launched

Today marks an exciting milestone in just-style’s nearly 20-year history, with the official launch of our new re:source online strategic planning tool....

just-style homepage



Forgot your password?