Blog: Leonie BarrieTrend spotting

Leonie Barrie | 5 September 2003

Predicting the future is hard work. Ask any professional trend spotter; it takes insight, dedication, and secret armies of superhip teenagers says a fascinating new article in Time magazine. If you’ve ever wondered how trend spotting works – and where it’s heading next - this article offers an look into the world of these super cool agents.

The Quest For Cool


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