USA: New Rocky Shoes Lines To Boost Profits
Rocky Shoes & Boots Inc is confident its new lines of children's footwear, apparel and accessory products will help its sales and income in 2002. The Rocky Kids and Rocky Gear lines were launched last week and will be sold through existing sales channels. The Rocky Kids line offers several styles of Rocky footwear in children's sizes, while Rocky Gear includes 15 styles of socks and several styles of lined and unlined parkas, jackets, pants, bib overalls, and fleece apparel.