High-street vs digitalisation: what’s next for Primark’s growth strategy?
Digital-first international giants have fundamentally reshaped customer expectations in fast fashion. With frictionless browsing, rapid fulfilment and easy returns built…
All articles by Guest Author
Guest Author
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The Devil Wears Water – how fashion is reducing its water use
Apparel is one of the world’s most water-intensive industries in the world. The sustainable fashion network, Common Objective, suggests that…
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Why Europe footwear sourcing is returning to brands’ strategic radar
Large-scale manufacturing hubs in Asia have long dominated global footwear production. Yet as supply chains become more complex and product…
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Time of reckoning for ESG in fast fashion sector is nigh
The fashion industry is no stranger to scrutiny. From Nike’s child labour scandal in the 1990s to the Rana Plaza…
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The Real Challenge For Cotton: Variability, Not Performance
Cotton doesn’t lose because the fibre can’t perform. It loses when the system produces inconsistent outcomes, such as shade shifts,…
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How to cultivate agile, resilient apparel supply chains with advanced AI integration
Supply chains are breaking under the weight of modern market demands and novel logistical challenges. For many brands, the result…
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2026 is the turning point for verified data and resilient supply chains
In my decades of working in the apparel and supply chain industries, I’ve seen trends come and go. However, I…
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Brands must speak to garment workers and not just for compliance
In the apparel sector, brands must be confident that they know what’s going on in their factories. Those that don’t,…
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Threadbare: How US textile innovation infrastructure has unravelled
Twenty years ago, the United States was home to more than 15 textile innovationcentres, both private and public — places…
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Next Gen textiles are growing up — and fast
The path to transforming any supply chain is rarely linear. But when it comes to shifting the fashion industry away…