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Tesco has begun trialling virtual try-on technology for its F&F clothing range at its Sandhurst Extra store, allowing shoppers to view selected garments on a digital image before purchase.
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China is attracting all manner of luxury apparel brands thanks to its increasing technical know-how. But for certain brands, that means betraying their roots, which could prove costly.
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In a candid chat with Just Style’s Hannah Abdulla, Lectra deputy CEO Maximilien Abadie questions whether the fashion industry has been looking at AI all wrong.
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Working in partnership with Schneider Electric, Levi Strauss & Co (LS&Co) and Marks and Spencer (M&S) have launched the Fashion Renewable Collective, aiming to help suppliers adopt renewable technologies.
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A coalition of major UK retailers including New Look, Marks & Spencer (M&S) and Sainsbury's has launched ‘The Circuit’, a collaborative initiative aimed at transforming post-consumer textile waste into circular raw materials and improving the UK’s textile recycling infrastructure.
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