The Better Cotton event, scheduled for 18-19 June 2025, brings together stakeholders from cotton growers, brands, retailers, environmental advocates, and innovators to address the industry’s critical challenges and interests.
Better Cotton CEO Alan McClay said: “The Better Cotton Conference puts global cotton farming communities at the centre of its discussions. They form the backbone of the fashion and textile sectors, and it’s through this lens that we can reach a consensus as an industry that drives progress for everyone, right back to the start of our supply chains.”
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Participants will delve into topics ranging from climate finance and regenerative agriculture to traceability, sustainability claims, and regulatory matters within the industry.
The conference agenda is structured around four key themes: Nurturing Equality – A Fairer Future for Farming Communities; Restoring the Environment – Turning Climate Commitments into Action; Deepening Impact with Data – Unlocking Insights for a Stronger Cotton Industry; and Shaping our Future – Policy, Collaboration and Industry Evolution.
Speakers confirmed for the event include Michael Kobori, a former Starbucks chief sustainability officer and current independent director of Bunge Global; social and environmental advocate Lavinia Muth and climate justice campaigner Tori Tsui.
Lavinia Muth said the conference will challenge and reimagine cotton farming as if relations matter. This isn’t just about better practices, it’s about deeper relationships: cotton as kin, land as ancestor and labour as sacred and precious. Let’s move beyond sustainability as a checklist and toward justice as a practice.”
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By GlobalDataParticipants from across the globe will attend the event, including farmers and field representatives from Australia, Brazil, Côte d’Ivoire, India, Pakistan, Türkiye, the US, and Uzbekistan.
Additionally, organisations such as IKEA, Textile Exchange, John Lewis, the Fair Labor Association, the Organic Cotton Accelerator, FS Impact Finance, Solidaridad, Cotton Australia, and Farmer Connect will contribute to the two-day conference.
Post-conference activities will include farm tours where attendees can observe sustainable agricultural practices adopted by Turkish cotton farmers firsthand.
