ITALY: Fila Signs Australia, Brazil Licence Agreements
Leading Italian sportswear and sports shoe firm Fila Holding SpA on Wednesday said it had signed two license agreements with its former subsidiaries in Australia and Brazil as part of its move to streamline the group. The Biella-based company said in a news release that in Australia it had reached a 10 year footwear and apparel license agreement with SM Brands, which started on July 1, while in South America, Sport Marketing Brazil will be operating as core licensing partner from the same date and through December 2006.