An ‘Americas Pavilion’ with a focus on Latin America is to form the centrepiece of this year’s Apparel Textile Sourcing Miami show – the first US-staged edition of the international Apparel Textile Sourcing (ATS) portfolio.
Taking place from 21-23 May at the Mana Wynwood Convention Center, the event will bring together over 200 exhibiting companies and 2,500 visitors from the US, Latin America, and the Caribbean. New to the show, the Americas Pavilion will comprise a section devoted to manufacturers from Latin America with an emphasis on the fashions and production benefits of sourcing from the region.
“The government, organisations, and manufacturers in Mexico are all excited about Miami’s gateway to Latin America and the benefits of an apparel sourcing show in Miami,” said organiser John Prescott. “The Americas are important to trade for the United States.”
According to Lucia Aguilar Puga, Deputy Trade and Investment Commissioner of ProMexico Florida and the Caribbean, says Mexico is the second largest exporter of blue jeans to the US, the third largest exporter of knits and the fourth exporter in cotton pants.
“Worldwide, Mexico is the 13th largest exporter of textile products, and in the footwear sector, it ranks in the top ten. Participating in trade shows, such as the Apparel Textile Sourcing, is a great opportunity for Mexican companies in the sector that are interested in learning more about new tendencies and looking for platforms to increase their businesses mainly with the US and Canada.”
The Latin American region is one of the world’s leading producers of apparel and textiles. To support the export of products from their respective country’s including Mexico, Guatemala, Honduras, Nicaragua, and El Salvador, their government and trade agencies Canaive, Pro Mexico, Vestex, Pro Nicaragua, and Proesa have come together to globalise their product offerings through a focus with the Apparel Textile Sourcing Miami show.
“My travels to Central America and Mexico have emphasised once again how the hard-working and smart people in the Americas are finding unique ways to compete with their Asian counterparts,” added Prescott. “Latin America produces 15% of all apparel purchased in the US, collectively that makes them #2 for USA. In a market the size of the USA, being #2 is a good thing. The real question is which countries will take most advantage of their opportunity with the US market.”
The Americas Pavilion will feature a curated selections of companies gathered to build communication channels between suppliers and buyers. Product categories exhibited on the show floor will include apparel, men’s and womenswear, activewear, intimate, formal and socks. Home textiles will also feature, as will fabrics and accessories.
The event will also feature three days-worth of seminars, panels and runway shows featuring industry and government experts, covering topics from trade agreements to best practices with an eye on the changing Latin American market, as well as tips on how to choose overseas producers, plus new approaches on succeeding in the US market.