Signal: Tweets of the week – GFA, Euratex, Better Cotton, Carbios
Many of the top Tweets from the apparel sector this week centred around sustainability and circularity, coming from the Global Fashion Agenda (GFA), Euratex, Better Cotton and Carbios.
Many fashion Tweets this week centred around circularity and sustainability. Credit: Shutterstock.
One of the most popular tweets was from the Global Fashion Agenda which held its Global Fashion Summit in Boston on 27 September. The tweet highlighted a session that explored how brands can design, measure and get the most of innovative business models like resale.
The session delved into how brands can best design, measure, and get the most out of the innovative business models, as Andy Ruben, Founder and Executive Chair, @trove, shared: pic.twitter.com/VhiWtlmCJU
The researchers modelled five apparel brand archetypes and calculated the carbon footprint of 38 products, concluding that by 2040, resale initiatives have the potential to lower annual carbon emissions for these brands by 15-16%.
Another top Tweet came from Euratex announcing the launch of the ReHubs project.
ReHubs Europe aims to collectively recycle 2.5m tonnes of textile waste by the year 2030 necessitating the implementation of up to 250 industrial projects across Europe, each focused on different aspects of fibre-to-fibre recycling.
Better Cotton shared updates from the WCD 2023 event noting the complexity of the cotton supply chain and that it is not currently set up for traceability.
The cotton supply chain is hugely complex and not currently set up for traceability. The changes require new technology and practices that will not be available to small producers without support – which is where Better Cotton can help in delivering traceability at scale.
And biochemistry researcher, Carbios, announced the inauguration of its textile preparation line at its demonstration plant in France, to turn textile waste from used garments into raw materials suitable for enzymatic recycling.
Quand les déchets plastiques deviennent une ressource!@Carbios réinvente le cycle des plastiques et du textile en lançant une première ligne de tri de déchets textiles automatisée.#IndustrieCirculairepic.twitter.com/sKtiuRRP3L
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