Clothing retail company Polarn O Pyret has signed up to sell its clothing in Nordstrom stores in the US in a new agreement with the US retailer.

The Swedish business, owned by RNB Retail and Brands, said its clothing would be sold in seven selected Nordstrom stores initially, before a more general roll-out.

Polarn O Pyret has also opened its first US store, located in Greenwich, Connecticut.

Mikael Solberg, CEO at RNB Retail and Brands, said the Nordstrom deal had given the company a “flying start” to its expansion in the US.

“Nordstrom’s Swedish roots and strong position and Polarn O Pyret’s strong brand, values and Swedish roots make up an exciting combination,” he added.

GlobalData Strategic Intelligence

US Tariffs are shifting - will you react or anticipate?

Don’t let policy changes catch you off guard. Stay proactive with real-time data and expert analysis.

By GlobalData