USA: Baby Togs Launches Innovative B2B Website
Baby Togs, the infant clothing manufacturer and distributor, today announced an innovative B2B website for its new upscale clothing product line, B.T. Kids. "We launched our B.T. Kids product line this year, and have already attracted over 2000 high-end retailers such as Macy's, Lord and Taylor, Dillard's and specialty boutiques," said Herb Missry, senior vice president of marketing at Baby Togs. "With its rapidly growing popularity, delivering a website where our retail partners could do business with us 24/7 was a critical move." Developed and implemented by MERANT, (NNM: MRNT; LSE: MRN), a global e-business software solutions company,