USA: Federated To Merge Macy’s E-Commerce And Catalog Operations
Federated Department Stores, Inc today announced plans to bring Macy's e-commerce and direct mail operations together under one management umbrella, with the intent of integrating online and catalog merchandise offerings and making them more reflective of the Macy's store experience.The new structure will be put in place incrementally through the fall season, to be fully in place by February 1, 2001.