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Daily Newsletter

08 August 2023

Daily Newsletter

08 August 2023

Fourth edition of IFCO to welcome 30,000 visitors

The fourth edition of Istanbul Fashion Connection (IFCO) is set to take place from 9-11 August at the Istanbul Expo Center and expects 30,000 visitors from over 100 countries.

Hannah Abdulla August 07 2023

IFCO, organised by IKTIB Fairs, a subsidiary of the Istanbul Apparel Exporter's Association, will feature 400 exhibitors across six halls expecting to receive visitors mainly from the EU, UK, Eastern Europe, CIS, North Africa, Middle East and the US.

From high-end tailoring to streetwear and sustainable fashion, Istanbul's IFCO will present a wide range of styles and trends. Brands set to feature at the event include İpekyol, Climber, Damat, Kiğılı, B&G Store, Lufian, Jakamen, NaraMaxx, Giovane Gentile and Lee Cooper.

The show also offers the opportunity to network with leading Turkish manufacturing companies from all sectors. Turkey has a well-established infrastructure in the textile and apparel industry that appeals to both small designer labels and big fashion brands. Manufacturing companies offer a wide range of services, including fabric sourcing, sample creation, prototype development, production and quality control. High qualities, short delivery times, competitive prices and the possibility of small minimum order quantities complete the attractive portfolio.

Once again the show will feature The Core Istanbul – a mix of established and emerging Turkish designers with their creative and innovative creations.

One focus of the fair will be the topic of sustainability with companies showcasing their latest innovations. Ekoteks, the association's sustainability laboratory, supports the development of sustainable production and will also have a stand at IFCO to present the latest developments in this area.

The extensive supporting programme with fashion shows and trend zones inspires visitors with the latest fashion trends and styles, while the seminars and workshops address current topics in the fashion industry such as digital transformation, smart clothing, technical textiles and sustainability.

The show also offers networking events, such as B2B Speed Dating, which brings together fashion designers, brands, manufacturers, buyers and industry experts to exchange ideas and forge potential business relationships. This is an important aspect of the fair that has helped to position Istanbul Fashion Connection as a key meeting place for the fashion industry.

The third IFCO took place in Istanbul in February with clothing suppliers based in Türkiye applauding the event for allowing them the opportunity to showcase their collections and connect with “serious” customers.

Value apparel has gained appeal amid high inflation

Per latest GlobalData estimates, the global value apparel market was valued at $228.8bn in 2022, exceeding pre-pandemic levels and outperforming the other apparel price positions. This was partly due to consumers trading down to more affordable brands as they faced inflationary pressures, but also due to the rapid rise of fast fashion player Shein, which has leapt into the market leading position. Between 2022 and 2027, the global value apparel market is forecast to achieve a CAGR of 3.2%. Gen Z is a key target audience for value apparel players, due to their usually limited disposable incomes and high purchasing frequencies as a result of wanting to follow rapidly changing trends meaning they often prefer cheaper brands. As fashion is of high importance to this demographic, they are also less likely to cut back on spending on clothing and footwear amid inflationary pressures. However, value players are under pressure to reduce their environmental footprints amid changing consumer perceptions and evolving regulations regarding sustainable business practices. Supply chain disruptions and higher production costs continued to impact value brands in 2022 due in part to the outbreak of the war in Ukraine and lasting COVID-19 restrictions in China, which is highly detrimental to value players due to their already thin profit margins and their low price business models.

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