Daily Newsletter

29 November 2023

Daily Newsletter

29 November 2023

Signal: Puma successfully trials a fully ‘biodegradable’ sneaker

As the apparel industry makes significant progress in shifting towards more sustainable and circular practices with the use of eco materials and recycling products, the German sportswear brand Puma shares its successful pilot completion of a "biodegradable" sneaker.

Shemona Safaya November 29 2023

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Personalization has grown alongside online retail

Personalization has increased as technologies have advanced, with a retailer’s ability to collect, analyze, and utilize consumer data being aided by the effective use of analytics tools. Consumers are also increasingly individualistic, especially Gen Z, and want products that are specifically targeted to their needs and goals. These consumers are often willing to pay a premium for such items. Although the opportunities for product personalization in apparel are rife, personalized products are generally not offered by mainstream retailers due to the higher costs involved.

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