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Tradebyte analytics suite update offers greater control over marketplace performance

Tradebyte, integrator for Europe's fashion brands, has announced an update to its analytics suite that gives retailers and brands total control over their marketplace performance, from insight to action.

TB.360 Pro by Tradebyte offers next-gen analytics to give brands full control over marketplace performance.

TB.360 Pro is designed for brands that want to scale smarter and move faster in an increasingly competitive digital landscape, said Tradebyte, maximising visibility into marketplace business to deliver ultimate insights, empowering multichannel brands to enhance performance across all sales channels. TB.360 Pro also unlocks Tradebyte's extensive data treasury for fashion and lifestyle e-commerce, providing invaluable benchmarking insights to elevate strategic decision-making.

What TB.360 Pro includes:

Insights: Visibility into sales and orders across channels, categories, SKUs and countries, helping users to spot bestsellers and high-return products to optimise the product mix, reduce returns, and expand with confidence.
Article visibility: Live onboarding status and instant article status report (ASR) checks across multiple marketplaces like Zalando, ASOS, and Amazon, for faster time-to-online, quick error detection and full export transparency.
Benchmarking: Compare performance directly against peers and best-in-class operators by market segment, and track GMV share, return rates and growth over time to unlock data-led growth and strategic clarity.
Analytics API: Faster decision-making by eliminating manual data exports and bottlenecks. Integrate TB.360 Pro directly into BI, ERP, or PLM systems with seamless, scalable API access.

Soon to be added to the Tradebyte platform is an additional Trading HUB Beta, featuring AI-powered summaries and alerts to monitor multichannel sales performance and returns.

“Today marks a significant milestone for Tradebyte, expanding our value proposition and providing our customers with advanced capabilities that go beyond integration, enabling them to truly steer their multichannel business,” said Tradebyte CEO Matthias Schulte. “This launch is a testament to our continuous innovation and a clear step towards our future. We're already set to expand TB.360 Pro with advanced trading features, ultimately realising our long-term vision of the multichannel direct-to-consumer cockpit.”