Denim in demand

INDIA: Puma to launch Evisu brand

Sportslifestyle business Puma will launch Japanese denim brand Evisu in India, The Economic Times reported Puma Sports India’s managing director…

US: True Religion brand steps into shoes and accessories

True Religion Apparel said it has signed its first licensing deals for True Religion Brand Jeans-branded lifestyle products including footwear,…

ROMANIA: Uco Raymond opens new denim mill

Leading denim maker Uco Raymond has opened a new mill in Giurgiu, Romania. The Belgium-based firm currently employs 41 people…

US: Lee Cooper strengthens hold on Asian market

Denim apparel firm Lee Cooper has bought licensee PT Lee Cooper Indonesia and has also formed a 50-50 joint venture…