Forecasting focus key for brands expanding in Asia
Foreign companies are flocking to Asia in general and China in particular to boost sales in the hope of offsetting…
Forecasting focus key for brands expanding in Asia
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US: Cherokee launches brand in China
Brand management company Cherokee has completed its launch of the Cherokee Brand in China with RT Mart Stores. RT Mart,…
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CHINA: Tesco aims to quadruple China sales
Tesco has revealed plans to quadruple its sales in China to GBP4bn (US$6.41bn) a year over the next five years.The…
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CHINA: Collective Brands to open Stride Rite stores
Collective Brands is planning to take its Stride Rite children's footwear brand to China and South East Asia after agreeing…
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CHINA: Adidas to add 2,500 new stores by 2015
German sporting-goods maker Adidas AG has hinted at the scale of its ambitions in China, with plans including more than…
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CHINA: First Gap stores open in Shanghai and Beijing
Apparel retailer Gap has entered the Chinese market with the opening of four wholly-owned stores in Shanghai and Beijing. The…