H&M enters Brazil market with store and online platform
The “strategic” move into Brazil represents the first instance where H&M has simultaneously established a brick-and-mortar and digital presence in…
H&M Hennes & Mauritz AB
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H&M, Rebl Industries strike deal for robotic automation
Since mid-2024, H&M has been using Rebl's robotic solutions at its online sales warehouse in the Nordics region of Sweden.…
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H&M drops first AI “digital twins” to showcase denim collection
The H&M campaign featuring the “digital twins” is set against the backdrop of global fashion hubs, highlighting a range of…
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H&M’s & Other Stories new collection features Kelsun seaweed fibres
The brand introduced a crochet set made from Kelsun, which is a fibre derived from seaweed and developed by Keel…
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Week in review: Early signs needle is shifting but is a bit stuck
Collaboration is a word that has been flung around the fashion industry for some time now, particularly with regard to…
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Circulose, H&M boost efforts to expand circular materials use in fashion
Since 2020, H&M has pioneered the integration of Circulose into their product lines. The new agreement cements their role as…
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UK fashion ‘dumped’ in Ghana signals urgent need for EPR
An investigation conducted by Unearthed and Greenpeace Africa claims clothes discarded by UK consumers and shipped to Ghana were found in conservation…
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Ten innovations selected for H&M Foundation Global Change Award 2025
Recipients for this year include companies from the UK, India, Germany and others, with innovative concepts covering a broad spectrum,…
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Former H&M boss says put sustainability back at core of business
Helmersson, who spent more than 20 years at H&M and served as CEO, lamented how initial momentum around sustainability has…
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H&M secures minority stake in e-commerce platform Centra
While the precise financial details of the investment remain undisclosed, the sum invested by H&M Group is approximately SEK50m ($5.19m),…
