Sportswear market

Strategies for sportswear success with market set to reach $587.2bn by 2027

The Global Sportswear Market to 2027 report by GlobalData forecasts a 5.9% Compound Annual Growth Rate (CAGR) for the global…

Signal: Fashion brands capitalise on sports collaborations to grow visibility

GlobalData's Global Sportswear Market to 2027 report highlighted a surge in the collaboration between fashion brands and sports teams. It…

Global sportswear market’s resilience to inflation starts to wane

In the long run, it will still outperform within the apparel market, albeit at a much softer rate, with a…

Signal: SportScheck deal in Adidas home market key for European growth

Frasers Group has announced plans to purchase SportScheck, “one of the leading sports retailers in Germany”, for an undisclosed amount.…

Signal: Fast fashion value declines as Nike retains ‘most valuable’ brand title

The Apparel 50 2023 report points out that as sustainability becomes an increasing driver of choice between apparel brands, global…

Boom in sportswear to outlast Covid as consumers favour comfort

The sportswear segment is in its glory days, benefitting from a need for comfort with more people at home and…

Adidas’ Reebok buy to spur market shake-up?

The global dynamics of the sportswear sector look sure to be shaken up following Adidas’s EUR3.1bn (US$3.8bn) purchase of Reebok.…

GERMANY: adidas suffers Q4 loss as Reebok orders dive

Athletic major adidas said it suffered a surprise fourth-quarter loss and admitted a lack of orders at newly-bought Reebok. adidas,…

Snow sports market set to soar in China

It is predicted that China will have 10m skiers in a few years’ time which will represent about one-sixth of…

Puma leaps into sportswear’s top league

The merger between adidas and Reebok removes the barrier to Puma’s break into the upper echelon of the sportswear market,…