
The Fit Factor: M&S online Bra Fit Tool boosts sales
A new online Bra Fit Tool developed by Marks & Spencer has been used by 167,000 women since its launch last November, and is providing a tangible boost to sales.

A new online Bra Fit Tool developed by Marks & Spencer has been used by 167,000 women since its launch last November, and is providing a tangible boost to sales.