StudioSuits, a provider of fine-tailored men’s clothing, has launched a new online suit configurator that helps consumers to customise suits using a 3D rendering in real-time.
The browser-based application allows users to sort by fabric, colour, pattern, and price, displaying materials available for the creation of their suit. The configurator offers options for more than a dozen different fabrics, numerous colours and six patterns, including solids, stripes, plaid and houndstooth, with more than 500 total combinations available.
After choosing fabric, colour and pattern, the suit can be customised with tailoring options spanning the jacket, pants and stitching, including button styles, lining material, pocket style, monogramming, and stitching accents.
Every option selected is displayed instantly, allowing shoppers to see exactly what their custom suit looks like. Options can be added and removed for quick personalisation.
Once the user is happy with his design, the suit can instantly be added to the shopper’s cart and purchased as-is, with StudioSuits hand-tailoring the suit based on the customers’ design and measurements.
“This is a really powerful tool that we’re proud to be able to offer our gentlemen shoppers,” says Harry Fashion, founder of StudioSuits. “It’s very easy to go in and design a suit using our customisation options, then see what that suit looks like as a double-breasted option or with peak lapels. It’s much easier and more convenient than looking through tailoring diagrams or buying off the rack and tailoring after.”
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