ASICS Gel-Lyte III 1.95 sneaker is the result of over ten years’ research and development by Asics to reduce emissions across all stages of the product lifecycle.
The Gel-Lyte III CM 1.95 emits just 1.95kg CO2e across its life cycle and is a major leap forward by Asics in its commitment to achieve net-zero emissions by 2050.
Among the sneaker’s series of innovations is a new carbon-negative foam, which features as part of its midsole and sockliner. Made from a fusion of bio-based polymers derived partly from sugarcane, these combine to deliver high-level comfort and quality in a sustainable way.
Other key design details in the shoe include the use of recycled and solution-dyed polyester in the main upper material and the sock liner mesh, reflecting Asics’ target of sourcing 100% of its polyester from recycled sources by 2030. The shoe features a new structure utilizing tape that enables less material usage, and 100% renewable energy used throughout the manufacturing phase.
Minako Yoshikawa, senior general manager, Asics sustainability division said: “At Asics we have long been committed to exploring and testing more sustainable methods through our value chain to reduce our impact on the planet. While the Gel-Lyte III CM 1.95 is a hugely significant milestone on this journey,this is only the beginning. Our ambition now is to continue applying the learnings and build on the blueprint of this shoe in a way that can be rolled out on an even bigger scale in the future.
Yasuhito Hirota, Asics CEO, said: “Asics has long believed in the powerful intrinsic link between sport and the mind. That’s why we’re so committed to doing our part to ensure the long-term viability of our planet. That way we can ensure that future generations can continue to experience the uplifting impact of sport on the mind. To achieve a sound mind in a sound body, you need a sound earth to move on, after all. The road ahead maybe long but the Gel-Lyte III CM 1.95 is our latest statement of intent on this journey. We hope it can help inspire real positive change in the sports industry on the way to achieving net-zero emissions by 2050.”
The Gel Lyte III CM 1.95 sneaker will be widely available to buy in-store and online at asics.com from AW 2023.
Earlier this year, Asics Corp named Yasuhito Hirota as its new chief executive officer (CEO) following a four-year stint as the company’s chief operating officer (COO).