The Re-Gen “circular denim” fabric from Italian denim producer Candiani SpA has won an award for sustainable innovation.

The denim, which is made from from regenerated and recycled raw materials, has clinched the ITMA Sustainable Innovation Award, held in conjunction with the ITMA 2019 textile machinery trade show.

50% of the Re-Gen fabric comprises Tencel x Refibra Lyocell made of pulp from cotton scraps and wood pulp using Austrian cellulosic fibre producer Lenzing Group’s closed-loop process. The other 50% consists of post-industrial recycled Candiani fibres.

Candiani’s fabrics are also dyed using green technologies, the company says, resulting in substantial reduction in the use of water and chemicals in the fabric production and jean washing process.

“In creating the Re-Gen fabric, we leveraged Lenzing’s Tencel Lyocell fibres with Refibra technology, and combined it with our inhouse expertise to create an innovative product that is fashionable and environmentally friendly at the same time,” says Alberto Candiani, president of Candiani SpA.

Two other finalists in the ITMA Industry Excellence Award – Levi Strauss & Co, and Lee – were also praised for their efforts to introduce green innovations into their products and processes.

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Winner of the first ITMA Sustainable Innovation Award in 2015, Levi Strauss & Co launched FLX Customisation Studio, which allows customers to pick their denim finish and create a unique pair of jeans in less than two hours. The mobile studio uses sustainable garment finishing technologies and operates on 100% recycled water. It leverages ITMA exhibitor Jeanologia’s water recycling system, H2Zero.

Meanwhile, jeans brand Lee leverages Tonello’s innovative garment finishing system for its denim jeans. The All-in-One System combines four technologies that significantly reduce the water needed in the finishing stages of jean manufacturing, helping to cut processing time and total production cost.