UK womenswear brand Dancing Leopard has invested in a new Product Lifecycle Management (PLM) solution to optimise its collection management, product development, and sourcing processes, increasing visibility, coordination and control.
Created in 2009, Dancing Leopard is a womenswear brand inspired heavily by its Indian and Balearic heritage. Its garments are produced in a small factory in Delhi, of which both companies share a long term relationship, while ensuring fair-trade standards are met.
The company has implemented Coats Digital’s VisionPLM solution after recognising it had outgrown its largely manual systems and processes that were becoming increasingly time consuming and unable to provide the level of visibility, coordination and control necessary for the growing business.
“The journey we’ve been on to get the brand to where it is today has been amazing, but to support accelerated growth and to respond to the challenges of the industry, we needed to invest in a PLM solution,” says Jade Hildreth, founder and director at Dancing Leopard. “One particular objective is to improve the efficiency of the team, and replacing numerous and time-consuming spreadsheets with best practice digitised processes. This will reduce firefighting and instead allow time to focus on customer centric products, prints and fabrics, and key initiatives that will make a significant difference to the brand and the environment.
“In addition to this, process improvements, seeing ‘one version of the truth’ and closer supply chain management, mean that we will be able to plan and manage far more effectively. This will reduce the pressure on our supply chain partners and ensure that products meet delivery windows, and reach our customers far faster.”
VisionPLM is a fashion specific web-based solution which is tailored to suit the evolving needs of all businesses sizes, and is available on a Software as a Subscription (SaaS) basis, removing the need for additional IT hardware, infrastructure and expertise and allowing the solution to be scaled.
“Before VisionPLM, aligning material availability to production was a real challenge, which meant that we would be more reactive than proactive,” Hildreth adds. “With VisionPLM, we have visibility of material stocks, designs and orders in a single solution, enabling us to quickly react to new trends and prints off catwalk and inspiration trips, and accelerate these through the product development cycle into production.
“Moreover, material requirement planning modules ensure that we are purchasing the right amounts of fabrics, benefiting from reduced purchasing costs, while integrated critical path management tools enable us to seamlessly coordinate this whole process.”