ITALY: Call For Haute Couture, Hi-Tech Cooperation
Top Italian stylist Dr Alexandra Fede has made an impassioned plea for closer co-operation between scientists at the cutting edge of garment technology and the major names in the field of international haute couture. Addressing delegates at the Avantex 2002 symposium held in Frankfurt, Dr Fede told her audience it was essential that garments which represent the latest advances in fields such as communicative clothing, should be designed, not just for technical reliability, but with an eye to their appeal to fashion conscious consumers.