TextileGenesis is a traceability platform that creates radical transparency from fibre-to-retail and ensures authenticity and provenance of sustainable textiles against generics.

“Our wood-based fibres are an environmentally friendly basis for sustainable textiles – it’s just that consumers often don’t know what’s behind their garments,” says Dr. Marina Crnoja-Cosic, director new business development at Kelheim Fibres.

“But they need to know it’s in their hands to minimise the ecological footprint of the textile industry. Transparency and traceability are the foundation that enables consumers to make informed decisions.”,

TextileGenesis uses blockchain technology to track and verify the use of sustainable fibres all the way from fibre to garment. A digital fibercoin ensures transparency and reliability throughout the entire production line and beyond.

Amit Gautam, founder & CEO at TexileGenesis, adds:”Fashion and textile value chain is undergoing major transformation driven by sustainable materials, shifting consumer demand for sustainable products, and increasingly stringent regulations on transparency. Great to see Kelheim moving the industry forward by actively participating in the traceability journey.”

In July, TextileGenesis partnered with speciality materials maker Eastman to help the company identify and track the path its filament yarn Naia takes from raw materials to final garment.

The TextileGenesis system works by engaging all tiers of a supplier’s ecosystem to create traceability based on five key principles:

  1. Verifying the point of origin by digitising any textile asset (e.g., fibre, filament, yarn, fabric, garment) to ensure there is no double-counting
  2. Capturing real-time shipment transactions across supply tiers
  3. Value chain modelling, using augmented intelligence to gain insight on complex textile value chains along with wastage and loss factors
  4. Creating a cross-industry ecosystem by working with organizations, exchanges, established protocols, and sustainable fibre producers — applying premier environmental, social and governance (ESG) standards
  5. Supporting independent, third-party verification, including by those that perform forensic fibre audits and verify the ESG credentials of suppliers