MAS Matrix explains its new MVTM athleisure collection features an engineered knit that has the ability to “knit to shape,” and “significantly” reduce pre-consumer waste by 18-22% compared to traditional cut and sew operations.
The company also points out the MVTM collection uses more than three quarters (77%) of raw materials sourced from sustainable, natural and regenerative sources. These include recycled polyester, organic, Better Cotton Initiative-certified cotton, and bio-based fabrics such as modal, Tencel, and hemp.
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MAS Matrix states: “With 77% of the collection composed of recycled post-consumer waste or natural and regenerative fibres, MVTM exemplifies the commitment to a sustainable future.”
It also claims that in a leap forward for flat knit products, the technology and product capability of the MVTM range, “is poised to revolutionise athleisure wear”.
MAS Matrix CEO Palitha Liyanage says: “At Matrix, our journey is continuously evolving; starting with developing knitted uppers for footwear and transitioning to knit apparel and beyond. Today we are excited to share our full range of capabilities through the launch of MVTM. Our aim is to highlight beautifully crafted, innovative apparel that is also functional and sustainable.”
The new collection is described as being in line with MAS Holdings’ wider sustainability strategy and MAS Matrix says it is committed to offering more sustainable alternatives to its prospective customers.
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By GlobalDataThe core of the MVTM athleisure collection is said to lie in the fusion of movement and momentum, which is explained in its abbreviation-style name, ‘MVTM’.
The garments are engineered to give consumers freedom of movement and zonal support.
MAS Matrix is said to be the single largest investment made by MAS Holdings. It houses 1,000 Stoll flatbed machines offerings product categories which include athleisure wear, performance wear, essentials and knit components for global brands such as Nike, Decathlon, Gymshark, Lacoste, Victoria’s Secret and Stoko.
