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July 15, 2021

Messe Frankfurt India partners for hybrid Gartex show

Messe Frankfurt India and MEX Exhibitions Pvt Ltd have joined forces with the Confederation of Indian Textile Industry (CITI) for the maiden hybrid edition of Gartex Texprocess India.

By Michelle Russell

The event has now been rescheduled to December 2021. Ahead of the hybrid exhibition, organisers will keep garment and textile manufacturing segment players engaged through a series of digital symposiums.

The strategic partnership aims to reconnect the textile and apparel value chain for business at the first hybrid edition of Gartex Texprocess India and support the sector as it recovers from the effects of the pandemic by enabling reach to domestic and international buyers through the show’s new multimodal format.

India has shown that it is innovative and self-reliant when it comes to the textile sector, and as the sector is gearing up to demonstrate value-added benefits of Indian products,” said Dr S Sunanda, secretary-general, Confederation of Indian Textile Industry.

We are happy to partner with Gartex Texprocess India, which has proven to be a credible platform for business. We are confident that with the organisers’ vision and the platform’s hybrid format, we can facilitate the growth, development and business collaborations within the industry.”

The fair will now be held from 3-5 December 2021, instead of its originally planned schedule in August 2021. This move ensures better planning flexibility for exhibitors and will render a stronger B2B engagement experience through its physical and virtual platforms.

Messe Frankfurt India and MEX Exhibitions Pvt Ltd are set to host a Digital Symposium series on crucial industry topics until the hybrid edition. The symposium will play a significant role in highlighting emerging trends and keeping business players engaged in the field of textile and garment manufacturing so they can prepare themselves according to the changing dynamics of the industry.

Given that the landscape of textile and apparel manufacturing is changing with more focus and demand for sustainable solutions and circular economy, a wide set of industry topics will be addressed covering the changing trends across the global fibre and yarn business, the benefits of recycling in textile and retail segments, denim design, as well as insights depicting the way forward for garment wet processing manufacturers.

While both the physical and virtual platforms will showcase a plethora of products with live demonstrations, the physical show will be divided into major zones – Embroidery Zone, Garmenting and Apparel Machinery, Digitex Show, Denim Show, India Laundry Show and Fabrics and Trims Show.

The virtual show will place an emphasis on product showcases as well as an exhibitor search. Both of these segments will be driven by an “AI matchmaking tool”, enabling visitors to connect with the exhibitors based on their individual product requirements.

The Gartex Texprocess India Digital Symposium series marks its launch tomorrow (16 July).

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